For pre-launch indie builders

Get your first 100 users
while you build.

Stride gives you one distribution action every morning. Personalized to your product, ready to post, done in 10 minutes.

Join waitlist
The real problem

You know distribution matters.
But it keeps slipping.

🧭
No clarity
You want to do distribution but you don't know where to start or what to do today.
🪫
No momentum
One post feels pointless. So you skip it. Then skip it again tomorrow. The gap between building and launching keeps growing.
😬
Self-promo anxiety
Promoting yourself online feels uncomfortable. You'd rather let the product speak for itself — but it can't, because nobody knows it exists.
Your daily stride

Real channels. Real conversations.
One action, ready to go.

Today's stride — Reddit
Reply to an active r/SaaS thread
8 people are discussing CRM frustrations for small teams. Your product solves exactly this.
u/you · just now
We had the same issue at our previous startup. What worked was separating pipeline tracking from contact management entirely. I ended up building a lightweight tool for this — happy to share what I learned if useful.
1 Reply Share
6 day streak
Today's stride — Twitter/X
Quote-tweet a thread on small team workflows
@marcoseeker's thread on "tools I ditched in 2026" has 2.4k impressions and 40+ replies. Your product fits the gap they're describing.
You @yourhandle
This is the exact reason I started building [product]. Most CRMs assume you have a sales team. When it's just you, you need pipeline clarity, not pipeline management. Shipping the fix soon — DMs open if you want early access.
0 0 0 0
6 day streak
Today's stride — Indie Hackers
Comment on a "roast my landing page" post
@kellydev just posted their SaaS landing page for feedback. They're building in the same space.
you · just now
Clean layout. One thing — your hero says "manage contacts" but your screenshot shows pipeline stages. I'd lead with the pipeline angle, that's what hooked me when I was building something similar. The contact management positioning undersells what you've actually built.
6 day streak
Today's stride — LinkedIn
Post a build-in-public update
It's been 3 weeks since your last LinkedIn post. Your network has 340 connections in SaaS/startups.
You Building [product] · 1st Just now
Week 6 of building [product]. Biggest lesson so far: solo founders don't need a lighter CRM. They need a CRM that assumes there's no sales team. Every feature I've cut has been something that only makes sense with 3+ people. Shipping the waitlist this week.
Like Comment Repost
6 day streak
How it works

One task. Every morning.
Done before you start coding.

Step 1

Drop in your landing page

Stride figures out your audience, your channels, and your angle. That's the only setup.

Step 2

Wake up to today's stride

Every morning, one specific opportunity: the channel, the context, and a draft ready to post.

Step 3

Review, tweak, post

Make it yours, hit publish, mark done. Ten minutes. Back to building.

Step 4

Stride gets sharper

Channels that get traction get prioritized. Formats that land get repeated. Your strategy sharpens weekly.

Built for builders

Not another marketing tool.
A daily distribution habit.

🎙️ It learns your voice

Stride adapts to your tone and what gets engagement. Not generic templates — content that sounds like you wrote it on a good day.

🤝 Value-first, never spam

Every draft is written to contribute to the conversation first. No "check out my product" energy. Show up as a peer, not a promoter.

🔥 Streak mechanics

Don't break the chain. Daily streaks, weekly progress summaries, and a distribution score that makes showing up feel like a game.

☕ Works alongside building

Your morning coffee ritual, not another full-time job. 10 minutes of distribution, then back to what you love — building.

Stop building in silence.

Get your first stride the day we launch.

Free during early access. No spam. Obviously.